Why Koenect? – A True Story
by Glenn Maslowsky
We started a company back in 1999 called Endless Innovations and our goals seemed clear, maybe a bit foggy but never the less achievable. At the time I was working as Development Engineer in the Aerospace and Defense industry and my wife Janine was a freelance graphic artist. The plan for this energetic and motivated couple in our early 30’s was pretty straight forward, design a product based on a need, market it and we are golden. We were a couple of adventure racers, so how hard could this be? Aw..The allure of owning your own business, the freedom from the 9 to 5, more flexibility, defining your own path, being your own boss….and the list goes on. Well, here was the reality….the physical and mental pains of Adventure Racing are only temporary…the struggles and failures of making the wrong decisions with your small business can last you the rest of your life…So make good well thought out decisions and stay focused!
